With approximately 70% of content going unseen and out of User's feeds on Instagram it is important to use hashtags with your Instagram posts to improve discoverability.

However, it gets tricky when you consider what hashtags to use on different platforms. It is recommended to use an average of two hashtags on Facebook and Twitter, while an average recommended number of hashtags on Instagram is 11. 

Luckily, ou Social team is here to help!

Hashtag Research


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